Last night, I took a class called Making Twitter a Writer’s Best Friend with Richard Santos of the Writers’ League of Texas. It was fun and informational, and in case you’re a #badMillennial like myself who also doesn’t really know how to tweet effectively, here are the most helpful takeaways (for me) from the evening!
Follow agents and editors.
Agents and editors have always been the publishing industry gatekeepers, and until now, they’ve appeared perennially locked away in downtown Manhattan offices utterly impervious to the likes of little old me. Thanks to social media, however, these people (and yes, they really are just people!) are more accessible than ever before. They have public handles, and unless their accounts are locked, anyone can follow them to see what they have to say. Their daily postings might include a random assortment of writing advice, query letter tips, cat videos, and political jousts—and if you’re extra lucky, a little hashtag written as #MSWL.
Use hashtags the right way.
To be honest, I thought “using hashtags” meant just putting the pound sign in front of random words to make them turn blue. I knew you could search hashtags and find other people using those words, but I didn’t realize there was such an art to it. Two hashtags to search for and start following (and also using yourself, when appropriate) are #MSWL and #submishmash. MSWL stands for Manuscript Wish List. If an agent uses this hashtag, it means s/he is hoping that a book manuscript meeting a particular description (which they will then spell out) lands on their desk. Do you have a book like that? Then reply and let them know (in 280 characters or less) and follow up via the proper channels (whatever the submission guidelines on their website dictate). Use #submishmash to find journals currently accepting submissions via Submittable.
Participate in pitch contests.
A pitch contest is when writerly hopefuls ‘pitch’ their manuscript idea to an agent over Twitter on a specified day or days of the year. Go to this pitch contest calendar to find out when the contests are held every year, and how to participate. (Hint: it’s generally via a hashtag.) Hone and re-hone your pitch until you have something concrete, specific, and 280 characters or less. Finally, tweet your entry into the contest and see what happens!
Contribute more than you take.
If you’ve already published a book, don’t use Twitter strictly as another platform for promotion. The truth is, no one cares about your book unless you also have something more interesting to say! So, be honest, be genuine, be you—and occasionally plug your baby. Also plug other writers’ works, comment on trends in the industry, and be vulnerable or witty or sarcastic (if that’s your tone) about #thatwritinglife.